Piz Gloria

The name Piz Gloria originated in Ian Fleming's James Bond novel On Her Majesty's Secret Service (1963), in which it is the mountain-top hideout of the villain Ernst Stavro Blofeld and contains an allergy clinic. After filming was completed, the restaurant retained the Piz Gloria name of the film location, and currently acknowledges the film's significant contribution to its commercial reputation; the lower floor houses a James Bond exhibition containing memorabilia and film clips. In July 2015, a new and larger exhibition, called "007 Walk of Fame", was opened.