The first project to get to Gen Hagen was to go shopping. The surprise was to see the famous Danish brand Lego LEGO flagship store in the plan. The prototype of LEGO was born in a small village in Denmark. In its early years, it was a wooden toy. In 1949, it became a plastic brick-like toy that could be connected. In 1954, it registered the LOGA trademark. Baidu introduced that LEGO is a composite of Danish "leg godt", meaning "play well". In Latin, the word means "I put together" (I built them up). Lego uses "play on" (always playing) as its brand self-expression, which is in line with the brand meaning of "LEGO" "play well". This colorful flagship store is the kingdom of children's happiness, and many adults are putting together all kinds of shapes, which are full of joy and recall childhood.